Those first six or seven words on the cover can be the hardest part of writing! To make sure readers keep reading, we need snappy, ultra-compelling titles and sub-headlines that are also relevant, informative, and comply with corporate branding guidelines. Stuck in a rut? Here are some tips for getting out. . .
Author Archive: Kate
Writing Titles That Hook the Reader
Tuesday, December 1, 2009 by Kate
Tags: style
Posted in Writing We Love | No Comments »
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Commenting on a Corporate Blog: Making Your Digital Two Cents Count
Thursday, September 8, 2011 by Kate
Commenting on corporate blogs is easy. Writing constructive and accurate posts? That’s more complicated. But the reward for taking a thoughtful approach to commenting will be words you’ll be glad to see live on in digital eternity …
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Tags: commenting on blogs, corporate blogging, corporate blogs, First Amendment
Posted in Beyond the Style Guide | 1 Comment »