Hoping to spark some delicious conversation around the holiday dinner table? Stacy interviews Cristy Clarke, fabulous founder of TableTopics—conversation starters featured on the “Martha Stewart Show,” on “Ellen,” in O Magazine’s “Favorite Things” issue, and now, in the world-famous Content Bureau blog … Stacy: Cristy, it’s so exciting to interview THE queen of conversation! Please [...]
"Writing We Love" Archive
You thought these posts would all feature The New Yorker, didn’t you? Guess again.
Steve Jobs Planted Seeds for Great Marketing at Apple Inc.
When tech pioneer and Apple Inc. co-founder Steve Jobs died this week after a long fight with cancer, the marketing community lost a role model. Veteran marketing pro John Ellett, writing for Forbes, reflects on the legacy that Apple’s “unofficial” CMO leaves marketing pros. John Ellet on Steve Jobs’ Legacy for Marketers
9/11: No Language Legacy? NPR Commentary
It has been 10 years since the 9/11 terrorist attacks. While memories last long, the attack’s impact on our language has been surprisingly ephemeral. Linguist Geoff Nunberg reflects on how 9/11 dramatically changed our world, but not our vocabulary, on NPR’s Fresh Air: Linguist Geoff Nunberg on 9/11 Language Legacy
How to Write a Great Food Blog
In May the Content Bureau blog turns to a subject that we can all enthuse about ad infinitem: food. To kick off the May food raptures, Stacy interviews Amanda Haas, the lovely and talented founder of the acclaimed website and food blog, One Family One Meal. Stacy: Bless you, Amanda, for helping me with this [...]
Bookshelf Spring Cleaning or: 2,000 Pounds of Keepers
A cross-country move forced the author to cull her bookshelves–but after “spring cleaning” she still had 2,000 pounds of books on the moving van. Some old favorites have made the X-C trip with her before.
Stop Me If You’ve Already Heard This Joke, Quip, Jest, Drollery
The Atlantic‘s blog recently ran a post on the genesis of a joke that’s making the rounds in a big way. We may be behind the curve on this one, but this joke hits so close to our hearts that we just have to help viral-ize it: Twitter’s Best Joke: An SEO Copywriter Walks Into a [...]
Microniche or Macromarket? Choose Your Irony
Here’s a story that can be interpreted either as a doom-and-gloom report on the demise of two beloved forms of communication—newspaper journalism and indie movies—or as an optimistic rah-rah for innovative marketing. As optimistic marketers, let’s go with the latter.
Southwest Airlines Blog: Corporate and On-Message, But a Fun Read
If you’ve ever flown Southwest Airlines, you know that their corporate image is about having fun and embracing the inner goofball, while seriously and professionally moving you from point A to B. Witness the singing flight attendants, the gate agents that crack bad jokes, and the former CEO who challenged a competing exec to an [...]
Thanks, Mr. Rooney, for 70 Years of Great Communication
Friday, September 30, 2011 by Jane
Andy Rooney knows how to get a message across to millions of people. Like a brown paper bag, his delivery style is plain and simple, but highly effective. On Sunday, October 2, the 92-year-old Mr. Rooney will retire after 70 years of working in journalism and more than 30 years of delivering commentaries and essays [...]
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Tags: 60 Minutes, Andrew Cohen, Andy Rooney, CBS News, Commentaries, Essays, Journalism, The Atlantic
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