A veteran marketing writer and editor spills the beans on truth in marketing, truth in advertising, and what makes good copy in the non-profit vs. corporate world.
Friday, September 3, 2010 by Client David Ogden, former Manager of Marketing Writers, PeopleSoft
A veteran marketing writer and editor spills the beans on truth in marketing, truth in advertising, and what makes good copy in the non-profit vs. corporate world.
Tags: ad copy, marketing writing, PeopleSoft, Save Mount Diablo, The Nature Conservancy, The Trust for Public Lands
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